Everything a front desk does. None of the standing still.
Six jobs your business does every day – taking bookings, chasing confirmations, answering the same questions, protecting your time, counting the takings, juggling the team – each one running quietly in the background.
01 · BOOKING PAGE
Your book, open 24/7
Your booking page is your diary, published. Clients pick a service and a real free slot – never a slot you can’t actually do. Durations, buffer times and patch-test rules are baked into every service, so a balayage can’t land in a 30-minute gap and a first-time colour client is automatically asked to book a patch test 48 hours ahead.
When a booking lands, it drops straight into your day view, the client gets an instant confirmation by text, and the deposit is already in your Stripe account. You find out about work you’ve won, not work you have to do.
One link for your Instagram bio, Google profile and voicemail greeting
Deposits, full prepay or card-on-file through Stripe – set per service
Buffers, patch tests, consult-first rules and minimum notice, all enforced
Intake questions per service – allergies, first visit, reference photos
Your branding, your domain if you want it – no Queuely ads to your clients
Owners report 30% of bookings now arrive outside opening hours
Fern & FadeHACKNEY · LONDON E8
Cut & finish45 min · £52
Book
Full head highlights2 h 30 · £120
Book
Toner refresh30 min · £28
Book
Tue 10:15Sat 11:15Sat 15:00
Deposit £20 APPLE PAY · CARD
02 · AUTOMATED REMINDERS
Reminders that actually get read
Email reminders get filed. Texts get read – 98% within three minutes. Queuely sends an SMS 48 hours out and a WhatsApp nudge 2 hours out, worded like you, sent from your business name. Clients reply C to confirm or R to rearrange; nobody downloads anything.
From your side of the screen it’s a green tick appearing next to each appointment as confirmations come in. If someone rearranges, the freed slot goes straight back on your booking page and your waitlist gets a one-tap claim link – most freed slots refill without you ever knowing they were empty.
48-hour SMS and 2-hour WhatsApp, timed to your rules
Reply C to confirm, R to rearrange – handled automatically
Quiet hours respected – nothing sends before 8am or after 9pm
Aftercare messages and “time to rebook?” follow-ups on your schedule
Unanswered reminders flagged in your day view, so you know who to watch
98% of Queuely SMS reminders are read within 3 minutes
48 h before · SMS2 h before · WhatsApp
Hi Maya – you’re booked for a gel manicure tomorrow at 14:30 with Nail Dept., 4 Cheshire St, E2. Reply C to confirm or R to rearrange.
QUEUELY · THU 13:02
C
Confirmed · slot locked · diary updated
See you in 2 hours, Maya! We’re 2 min from Bethnal Green station – ring the buzzer marked Nail Dept.
WHATSAPP · FRI 12:30
03 · AI REPLY ASSISTANT
Answers DMs while you work
Q reads every enquiry from Instagram, WhatsApp and your website, checks your live price list and your live diary, and drafts a reply with real prices and real free slots. You see the draft in an approval queue and send it with one tap between clients – a 20-second job instead of a 10-minute one at 11pm.
Edit a draft and Q learns your phrasing – how you sign off, whether you use emoji, how you handle “can you squeeze me in?”. On the Studio plan you can let routine answers (prices, hours, parking) go out on their own, while anything touching health, complaints or refunds is always held for a human. Every rule is visible and yours to change.
One inbox for Instagram, WhatsApp and website enquiries
Drafts quote your live prices and genuinely free slots
Approve, edit or dismiss – Q learns your tone from your edits
Auto-answers for routine questions, with your explicit say-so
Health, complaints and refunds always escalate to you – no exceptions
Median first reply: 90 seconds, any hour of the day
R
how much is a full head of highlights? do u have anything saturday x
INSTAGRAM · 22:47
Q drafted this
Hi Rosie! Full head highlights is £120 and takes about 2½ hours. This Saturday we have 11:15 or 15:00 free – want me to hold one for you?
Approve & sendEdit
04 · NO-SHOW PROTECTION
Empty chairs, made expensive to cause
No-shows aren’t bad luck – they’re what happens when cancelling costs the client nothing. Queuely stacks the deck the other way: a deposit at booking, a card on file, reminders that ask for a commitment, and a cancellation policy that applies itself the same way every time, so you never have the awkward conversation.
Set the rules once – deposit size per service, the cut-off for a free cancellation, what happens inside 24 hours – and Queuely does the enforcing. Serial offenders can be quietly moved to prepay-only. And when someone does drop out, the waitlist refill means the slot usually earns anyway.
Deposits per service – fixed amount or percentage, kept or credited by your policy
Card-on-file with automatic late-cancellation and no-show charges
Repeat no-shows flagged and switched to prepay-only, automatically
Waitlist refill offers freed slots by SMS with a one-tap claim link
Every charge follows the policy your clients agreed to at booking
Average no-show rate across Queuely: 9% → 2.1% in 60 days
Deposit at booking
£20 · COLOUR SERVICES · VIA STRIPE
ON
Free cancellation window
UP TO 24 H BEFORE · DEPOSIT MOVES WITH BOOKING
24 H
Late cancel / no-show
DEPOSIT KEPT · 50% CHARGE ON CARD ON FILE
AUTO
Repeat offenders
2 NO-SHOWS IN 90 DAYS → PREPAY ONLY
ON
No-show rate: 9% → 2.1%
LAST 60 DAYS
05 · ANALYTICS
Know your busiest hour, not just your busiest day
Most owners can feel that Saturday is busy. Queuely tells you that Saturday 11am–1pm is 40% of your week’s revenue, that balayage clients rebook at twice the rate of cut-and-finish, and that Instagram sends you more bookings than Google – but Google sends the ones who spend more. Price rises, opening hours and hiring stop being guesses.
Every Monday at 7am you get one email: last week’s takings, this week’s bookings, gaps worth filling and anyone who hasn’t rebooked when they normally would. Read it with your first coffee; done by the second sip.
Revenue by service, staff member, weekday and hour
No-show and rebooking rates, tracked over time with what they cost
Lapsed-client list – regulars overdue their usual rebooking
The Monday-morning email – your whole week on one screen
Owners find an average of £310/month in refillable gaps
This week
£1,860↑ 12%
No-show rate
2.1%↓ from 9%
M
T
W
T
F
S
S
06 · TEAM CALENDAR
Every chair, one screen
Each stylist, practitioner or teacher gets their own colour-coded column with their own working hours, breaks and holidays. Clients booking online only see the people who do that service, at times they actually work – so the junior never gets booked for a balayage correction and Thursday’s half-day never gets trampled.
Need to shuffle the day? Drag an appointment to a new time or a different column and the client gets the updated details by text automatically – no phone call, no sticky note. Staff see their own column on their phone; only you see the money.
Per-person services, working hours, breaks and holiday
Drag to rebook – the client is told by SMS automatically
Rooms, chairs and equipment bookable alongside people
Classes and courses with capacity limits and waitlists
Permissions – staff see their diary, managers see the lot
Two-way sync with Google and Apple Calendar, per person
Team · todayTUE 11 AUG
RRenata
Cut & finish09:00 · 45 MIN
Balayage10:00 · 2 H 30
Lunch13:00 · 30 MIN
Root retouch16:00 · 75 MIN
JJas
Gel manicure09:30 · 60 MIN
BIAB infill11:00 · 75 MIN
Gel manicure14:30 · 60 MIN
Walk-in hold16:00 · 30 MIN
MMilo
Skin fade09:15 · 40 MIN
Beard trim10:15 · 25 MIN
Holiday from 12:00
Plays nicely with what you already use
Queuely sits on top of your existing tools – nothing to rip out, nothing to re-learn.
Google CalendarApple CalendarInstagram DMsWhatsAppStripeMailchimpXero SoonZapier Soon
See it running on your own price list
Book a 20-minute demo and we’ll set your services, deposits and reminders up live on the call – leave with a working booking page.